The cryptography behind Zcash is extremely advanced and allows total privacy. This coin has the potential to become THE world money, by being 1) A medium of exchange 2) A store of value
It's needless to say I strongly believe in this coin, and I'm hodling it.
For short term trading, I like to keep things simple : I believe MA200 will be support and from now we will go up.
For long term view, and If you believe in the power of electronic P2P cash, definitely take a look at this coin. These current price are really attractive.