Same reasons as AXP trade... With the S&P trending up and at weekly demand, and HPQ basically mirroring it, having pulled back to an objective level of weekly demand from the pivot low in mid oct 2014 where price rocketed off. I am hoping that there will be some unfilled buy orders or a large enough supply/demand imbalance to push price higher. My entry on this trade will be a tick above 38.00 Should it trigger I will use a time stop as IMHO if momentum doesn't step in shortly it probably isn't there.